top of page

TIMBERLANE, INC.

This Pennsylvania company is one of the most respected shutter and garage door brands in the industry with high-quality products with extraordinary customization capabilities in wood and maintenance-free synthetic materials.

 

CHALLENGES:

My part in this endeavor as a Timberlane, Inc. graphic designer and illustrator was to work with the sales department and the marketing team to improve company sales, brand awareness, and customer service. 

 

SOLUTIONS:

Develop focused creative advertising based on sales discussions, marketing strategy meetings, and cost analysis. My job was to present new options (sketches, client presentations, layouts, photography, infographic design, logo rebrand, ad design, tee-shirt design, catalog design, illustration, website content, marketing content, social media content, brand management: brand guide), and production (photo retouching).

 

ONLY SOME OF THE DELIVERABLES ARE SHOWN (ART/DESIGN BY TONY ODOM):

1) Catalog Spread

2) Catalog Spread

3) Customer Resource Materials

 

RESULTS:

There was an increase in brand awareness and increased sales (record sales for my first year at the company). Also, customer satisfaction was up due to the enhancements in customer service (based on reviews).

bottom of page